Marketing

Why Us Technology Marketing Training Take the Next Step



Brand Power

The average American only buys and or sells real estate about once every 5 years, so brand interaction is primarily limited to the quality of the marketing for each companies listed properties. Any brand is only as good as its weakest impression so even the best brand is damaged by a lack of consistency. As a Realtor you need a company with the policies, strategies, training and standards which will maintain and build upon its reputation every day, so that you are not fighting an uphill battle when you try to convince a new client to work with you.

Lutley & Duchene demands the highest standards of professionalism, service, and Integrity of every Realtor in the network because both of our reputations are built up or torn down each day by you. If you want to work amongst similarly minded professionals you will want to work for Lutley & Duchene, or if you aspire to our standards we will train you to be the best in the business.


Online Syndication and Realtor.com

Nationally 89.5% of people search for a home online, in affluent and urban areas this number approaches 100%, and 94% of them visit Realtor.com. Through our listing syndication program, a partnership with Realtor.com, and the high quality marketing we train you to use, your listings will be viewed more often, generating more leads. This will increase the chance of selling your listed properties and more leads will greatly increase your earnings potential.


Agent Resources

To achieve the marketing quality we expect at Lutley & Duchene we provide the camera equipment and training necessary. Our standard signs are reflective and we recommend a solar sign light, where permitted, which dramatically increases the visibility of your listings at night by making your sign stand out in any neighborhood. We have local training offices where you can come and learn how to use all the tools and technology we provide and all the transaction Contracts and Forms needed to buy, sell, or rent property are provided in your virtual office and can be printed or sent by e-mail from any computer anywhere on the internet.


Personal Website

Your semi-custom branded personal website would cost you thousands to build and maintain with any vendor but at Lutley & Duchene it is just how business is done in the new millennium. Every new lead captured by your web site is automatically entered into your sales force CRM where you can begin an e-marketing campaign, and keep a record of every interaction with your new lead until they become a client for life. At Lutley & Duchene you never have to worry about software or hardware failure again because you can access your clients and manage your business from any computer anywhere on the internet, knowing that everything is safely backed up at multiple protected locations nationwide.


Niche Marketing

If you specialize in a certain type of Real Estate or want to expand into new markets we will help you develop custom marketing campaigns to prove to your potential Clients that you have the Experience, Technology, and Marketing to get their property sold.



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Lutley & Duchene International Realty 148 Saint John's Rd, Ridgefield, CT 06877, P:1-888-317-8505

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